Persuasive Writing Techniques



1. CLAIM 

 State the main point or stance 





2. USE BIG NAMES

Mention experts and celebrities to support your claim

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3. USING NUMBERS AND FACTS 

Using statistics and facts to provide evidence for your opinion



4. EMOTIONS

Appeal to the audience’s emotions 

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5. BUILD TRUST 

Get your audience to believe and trust your opinion 



6. URGENCY 

Make your audience believe that they need to act fast
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7. RESEARCH 

Uses studies and information to make the argument seem more convincing

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